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The King of Content
CLIENT: Burger King & Surge
OBJECTIVE: Raise awareness for the launch of Surge at Burger King restaurants.
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STRATEGY: "Power Up" readers and make noise for Surge/Burger King via a 90's throw-back content series and live Twitch stream with Surge integration.
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RESULTS:
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Impressions: 28M
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Won: $500K In New Revenue
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